The digital landscape of the UAE and GCC is quite notorious for constantly changing, so the best thing to stay ahead of the curve would be to engage a company specializing in social media marketing in Oman services. It is true that giants like Instagram and TikTok dominate the social media platforms by sparking meaningful conversations with users, but there is one often untapped platform that you can leverage, especially for the local brands- Snapchat. The platform has transformed into a powerhouse marketing tool in 2025, and when you connect with customers, and engage with them, can improve visibility and boost sales. With expert social media agency Oman services in tow, you can definitely make use of an enormous opportunity.
By working with Be on Top you can leverage the current capabilities of this powerful platform, as it presents a strong, unrivalled case for inclusion in your marketing strategy, so don’t wait out.
The Sweet Spot of Snapchat – A Highly Engaged Audience
Snapchat has a significant and highly engaged user base in the GCC, and that’s one of the major reasons why local businesses should pay attention to it. Countries like Saudi Arabia and the UAE have a huge number (often, millions) daily active Snapchatters, especially among the younger demographics (Gen Z and Millennials) so if you are planning to target them, that’s where you should tap. The younger generation are the trend setters and they often interact with the app, and its content multiple times a day. The fact that the platform has advanced features like augmented reality (AR) filters, geotagging, and in-depth audience analytics makes it possible for you to generate content that engages them. Additionally, it has integrated e-commerce features, making it possible for local promotions to bear fruit.
Suite of innovative tools that the social media advertising Muscat leverages in 20205
Geo-Filters and Location-Based Lenses: Through custom geo-filters in Snapchat, you can drive foot traffic to your shop or service. By creating user-generated content, you can amplify your brand’s presence in a fun, interactive way.
Sponsored Snaps in Chat Feeds: This tool is a major development in Snapchat in 2025. By sending images, you can send personalised brand messages that blend seamlessly into the user’s daily interactions.
Augmented Reality (AR) Experiences: Custom AR lenses makes it possible for users to interact with brand mascots, or even utilise their physical space to showcase your products. This delivers an immersive experiences that drives engagement and memorable brand recall. Perfect for furniture shops, clothing, and so on.
Creator Collaborations: Partnering with Snap Stars or local creators with high brand value will help you connect with your audiences and engage them. Perfect for promoting your brand and creating authenticity.
AI-Powered Smart Campaign Solutions: Make the best of AI to optimize campaigns for powerful, effective, more measurable outcomes. Features like Smart Bidding and Smart Budget make your campaigns hit their mark.
Conclusion
Utilising these advanced Snapchat tools requires expertise, and knowledge. Additionally, you really need to embrace this dynamic platform and partner with experienced social media advertising Oman agencies like Be On Top. Get in touch with their experts today to grasp a major chunk of the users and convert them!
